National newsbrands report record traffic in September
Due to the return of the Premier League football and the Oscar Pistorius trial as well as the Scottish Referendum and the Ebola scare the websites of the United Kingdom’s national newsbrands reported record traffic in September. According to MediaWeek, Daily Mail & General Trust’s MailOnline continued to set the pace, achieving its biggest ever day for traffic last month, as more than 14.3 million global daily unique browsers accessed its website and apps on September 2nd, 2014. This
contributed to the MailOnline reporting a record month for global average daily unique browsers of
11,792,392, up 24% year on year.
The Guardian reported record traffic of almost 114 million monthly unique browsers in September 2014, up from the previous July’s record of 105.4 million. September has seen a month-onmonth increase of over 10%, and a 37% rise from the same time last year. The Guardian continues to grow across the world, with the UK, US, Australia and the rest of the world all recording a rise in traffic.Growth was particularly strong in the UK (+8.51%) and in the US (+14.47%).
This article was republished with permission from the editor and publisher of the Sport Intern, Karl-Heinz Huba.