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#Sports140: What Does Twitter Mean To You In 2016?

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“Twitter is my all-in-one news source, search engine and microphone. I’m not quite sure how we functioned without it.”

— Scott Stricklin, Mississippi State University, Athletic Director 

“News and views. Immediacy and immaturity. Free and free-wheeling. Interaction and reaction. The best and worst. Twitter. Our world.”

— Adam Schefter, NFL Insider, ESPN 

“While @Twitter has certainly changed over the last 10 years, it’s still the place that teams and brands go to make news. #HeresToTheFurture.”

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— Scott Kegley, Executive Director of Digital Media/Innovation, Minnesota Vikings 

“It means that I will instantly have access to promote clients, ideas & stories to the world; engage w/likeminded individuals; keep learning.”

— Darren Heitner, Attorney, Heitner Legal 

“Drive #innovation. Engage #fans. Deliver #results. Twitter empowers @MLS & Clubs to deliver the best content to our fans at the right time.”

— Howard Handler, Chief Marketing Officer, Major League Soccer 

“Today on Twitter, athletes possess more influence than ever before — creating a future where players, not properties, control access to fans.”

— Blake Lawrence, Co-Founder/Chief Executive Officer, opendorse 

“It can activate my fan community for a game, allow me to share my POV and send game updates quickly to an audience I know is always on.”

— Ted Leonsis, Founder/Chairman/CEO, Monumental Sports and Entertainment; Co-Founder, Revolution Growth

“Twitter means gathering your own news from sources around the world, while not having to buy the Walmart brands i.e. CNN, Fox, among others.”

— Andre Williams, New York Giants Running Back

“Twitter: the most valuable, efficient news delivery and consumption system out. Also lets me meet and interact with truly amazing folks.”

— Rand Getlin, NFL Insider, NFL Network

“Twitter has been a great platform for me to communicate and connect with the people that have helped make my career what it is today.”

— Manny Pacquiao, Professional Boxer

“@LAGalaxy: Twitter allows us the opportunity to get the better of our competition both on the field and off. #FirstToFive.”

“Lower organic frequency. Higher impact through paid, native video and offline sales attribution.”

— Gatorade Digital Team

“#TwitterAt10 Great for live events especially sports but far too noisy compared to 2010. Need to fix onboarding & focus on UX over celebs.”

— Sean Callanan, Founder, Sports Geek

“As an athlete it means “branding,” as an entrepreneur it means “networking,” & as a closet celebrity gossip addict, Twitter means my fix!”

— Andrew Hawkins, Wide Receiver, Cleveland Browns 

“Twitter will (and always will be) the platform for real time networking, community building, news, learning, and mentorship for future pros.”

— Dr. Karen Freberg, Assistant Professor, Department of Communication, University of Louisville

“Without Twitter I don’t exist, so I’m grateful. But I hate that Donald Trump’s real Twitter is the best parody account in the world. Unfair.”

— Fake Bo Pelini

“Twitter is to me…The opportunity to be informed. Be entertained. Be connected. All the time. Everywhere.”

– Jonathan Gantt, Director of Digital, Clemson Athletics 

“Happy anniversary, @Twitter. For 10 years you’ve equipped me with a platform to creatively tell my story to the lacrosse world and beyond.”

— Paul Rabil, Midfielder, New York Lizards/United States Lacrosse

“Red, White & Trending. #Rio2016 @TeamUSA.”

— Joey Maestas, Head of Social, United States Olympic Committee

“It’s the place where us journalists flocked instead of doing the smart thing and devoting time to Facebook.”

— Jorge Sierra, Editor-in-chief, HoopsHype

“#Twitter enables me 2discover ideas, connect w/ gr8 minds & new talent, share insights, test ideas, & reawaken personal brands 2 new worlds.”

— Kathleen Hessert, Chief Executive Officer, Sports Media Challenge

“YO. MY ALBUM IS DROPPING LATER THIS DECADE WHEN I CAN FINALLY GET SOME STUDIO TIME. PEACE. LOVE. DUCK. #Duck2016.”

— The Oregon Duck

Mark Burns from forbes.com permission to repost

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