BBC has obtained Olympic TV rights to the 2022 and 2024 Olympics

BBC has obtained Olympic TV rights to the 2022 and 2024 Olympics, according to an agreement with the American Discovery Communications mass media and...

Nike founder and Chairman Phil Knight made donation to Stanford University

Nike founder and Chairman Phil Knight made the headlines with a 400 million Dollars donation to Stanford University, according to The Wall Street Journal one...

Nike’s ‘Better for It’ Women’s Campaign Gets Brand’s First-Ever Scripted YouTube Series

Last April, Nike launched "Better for It," its largest and most integrated women's campaign to date. It was mostly traditional in its format—commercials, print...

Super Bowl 50 broadcast ratings

CBS’ Super Bowl 50 broadcast, according to early Nielsen ratings, delivered the second highest overnight rating on record - behind only last year’s results....

Comcast NBC Should Hire Sgt. Schultz as a Reporter

Comcast's NBC television network ran a commercial during the Days of Our Lives soap opera promoting the 2016 Rio Summer Olympics. There was nothing...

America’s Cup World Series

NBC Sports Group will continue its coverage of the Louis Vuitton America’s Cup World Series next month, when America’s Cup racing returns to New York...

Adidas set to sign record-breaking kit deal with Real Madrid days after cancelling IAAF...

Sportswear giants Adidas and Spanish La Liga side Real Madrid are reportedly poised to enter a record-breaking kit deal just days after it was...

Radio still has a place in sports even though CBS wants out

CBS wants to get out of the radio business and is looking to get rid of the 117 stations it owns across the country....

Sharapova suspended as goodwill ambassador by United Nations

Tennis star Maria Sharapova has been suspended as a goodwill ambassador by the United Nations following her positive drugs test. The 28-year-old Russian had held...

Samantha Hughey: All things Social, All things Creative

Front Office Sports is proud to have sat down with Samantha Hughey, Social Media Audience Engagement Editor for the United States Olympic Committee. A Western...

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